Advanced WooCommerce – Product Types

1.  Introduction

This topic describes the five Product Types of WooCommerce.

These include:

  1. Simple Products
  2. Variable Products
  3. Grouped products
  4. external/Affiliate Products
  5. Downloadable Products

There is no assignment for this topic. Students wishing to advance their knowledge of WooCommerce can make use of the videos in this topic.

2.  Reading

WooCommrce has 5 Product Types. This quick reading describes each type.

Simple Products

As the name implies, Simple Products are the easiest products to understand and manage. Simple products represent unique items unlike anything else in your store. They have a single price and SKU.

Example: If your website sells antiques, you may want to use Simple Products as the product page directly correlates to a single product type in your warehouse.

Variable Products

Variable Products are a bit more complex than Simple Products. Their complexity will vary based on the products you are selling. Unlike Simple Products, Variable Product pages can sell multiple types of warehouse items through the use of Attributes and Variations.

Example: If your website sells clothing, you may have a product called “T-shirt”. Shoppers can select the t-shirt they want by size and color. Size and color represent the product’s Attributes, and the options “Red” or “Small” are Variations within their respective Attribute. Each combination of Variations can have its own price and SKU.

Grouped Products

As the name implies, Grouped Products allow you to group multiple items into a single product page. This page would be considered the “Parent Product”. It does not have a SKU or price, however, it links to other products on the site and allows the shopper to view all the products on a single page.

Example: If your website sells clothing, you may want to promote a specific outfit. The outfit would be the “Parent” Grouped Product, and the shoes, pants and shirt would be linked to through this product.

External/Affiliate Products

External Products are items you would like to promote on your site but are actually available for sale on a different website. Purchases will be processed through the second site and the “Add to Cart” button will be replaced with a link you provide in the products back end.

Example: External/Affiliate products would be useful if you are a part of an affiliate or partnership program, especially if you receive commission for your sales.

Downloadable Products

As the name implies, these products can be downloadable.  Typically in the form of information products as PDF files.

3.  Video

 

There are five Product types in WooCommerce. Each of them is described and worked with in the following videos.

The five types are:

  1. Simple
  2. Grouped
  3. Variable
  4. External
  5. Downloadable

The following videos provide an overview of WooCommerce Products and explains what each type is and how to work with them:

 


Product Overview

Add a Product

Simple Product

Grouped Product

External Product

Variable Product

Downloadable Product

 

4.  Summary

 

This topic described the five Product Types of WooCommerce and provided additional information for students wishing to advance their knowledge of running a store online.

These included:

  1. Simple Products
  2. Variable Products
  3. Grouped products
  4. external/Affiliate Products
  5. Downloadable Products